Global insurance and asset management specialists

Brand strategy, Brand language, Bespoke typeface, Infographics, Illustration, Printed collateral

Take customers and stakeholders on a journey through Allianz’s products, solutions and innovations.


The Brief
Bring Allianz sustainable story, products and innovative solutions to life so customers, employees and stakeholders clearly understood how Allianz are challenging climate change.

The Strategy
A visual sustainability journey from A-Z, using Allianz’s famous slogan. The journey was brought to life along a pathway with illustrations and infographics used to explain products and celebrate solutions. From access to finance to climate change, the world is unpredictable and unstable, but the journey shows how Allianz’s team of experts help bring security to millions of people from western drivers to African farmers.


Designed @ Salterbaxter